"We exist so what you built can outlive the work it took to build it."
A business shouldn't be hostage to what lives in one person's head. But that's how most founder-led trades run — the pricing, the playbook, the judgment that makes it work, all carried by the owner, none of it written down.
When the answer lives in one head, the business can't grow past it — and it can't be handed off. We're building the brain that fixes that: one place that holds how the business actually runs, that anyone can ask, and that takes action across the tools you already use.
We start with the trades because that's where the problem is sharpest and where we come from — painting and building contractors first, then every trade after.
Built by operators, for operators.
Built by people who came up in the trades — years working inside contractor businesses, not studying them from outside.
AI-native from the core, not bolted on. The brain is the product — not a chatbot stapled to old software.
Our first beta is a real contractor business — the kind of founder we built this for, shaping what we build next.